Brand Concept

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Brand Construction and Brand Concept

⊙HEFIL brand concept: the perfect match, the sincere cooperation, the sophisticated quality, the optimal efficiency.

⊙We must bring our ideal into action for the customers and public services.

⊙We meet and exceed the hopes of customers.

⊙We pursue the sophisticated quality to achieve the optimum purification.

⊙We appoint people on their merit. Learning advanced technology, providing high quality products and excellent services is our mission.

⊙We value the performance culture, cultivate HEFIL brand, expand purification products market, and attach importance to the sustainable development.

⊙HEFIL adhere to the “stable standard, long-term development” principle, to completely abandon the utilitarian tendency and establish “based on long-term development, to seek sustainable profitability” values.

⊙We always place the compliance management and stable operation in an important position. We must focus on building a perfect internal control mechanisms and system, to standardize the business process and the enterprise management and strengthen internal risk prevention.

⊙We should handle the relationship between the stable operation, long-term development and the full grasp of market.

⊙On the road of dream becoming a reality, let HEFIL from small to big, from big to strong and from strong to excellent…

Whether enriching and diversifying products or extending services HEFIL is creating a first-class modern enterprise, competing inChina, looking at the world...